The rubber additives market size is estimated to be USD 7.8 billion in 2021 and is projected to reach USD 9.3 billion by 2026, at a CAGR of 3.5% between 2021 and 2026. Rubber additives are used to improve the resistance of rubber against the effects of heat, sunlight, mechanical stress, and others. Different types of rubber additives are antidegradants, accelerators, and processing aids. Antidegradants include phenylenediamine, phosphite, phenolic compounds, and other chemicals. Accelerators comprise benzothiazole, sulfenamides, and others. Moreover, blowing agents, peptizers, and retarders are also used for processing rubber. The growth of the rubber additives market is primarily triggered by the growing automobile industry which in turn drives the need for rubber additives. The stringent government regulations foster manufacturers to comply with the environment standards. Thus, the government regulations coupled with the growing environmental concerns are expected to restrain the growth of the market. The opportunities for this market are rapidly increasing demand from the Asia-Pacific region and emergence of high-performance rubbers.
The key players in this market are are Arkema S.A.(France), Lanxess AG (Germany), BASF SE (Germany), Solvay S.A. (Belgium), Sinopec Corporation (China), R.T. Vanderbilt Holding Company, Inc. (US), Emery Oleochemicals (US), Behn Meyer Group (Germany), Toray Industries, Inc. (Japan), and Sumitomo Chemical (Japan).
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Players in the rubber additives market are mainly concentrating on new product launches, and acquisitions to meet the growing demand for rubber additivesfor various application. New product launches help companies to strengthen their product portfolio and meet the specific demands of customers.
The growth of the rubber additivesmarket has been influenced by new product launches and strategic partnerships that were undertaken between 2018 and 2021. Different companies are deploying different strategies to win the rubber additivesmarket. Arkema SA is primarily focused on Europe and North America, Lanxess AG is focused on Middle East & Africa and Europe, BASF SE on Europe, and Solvay on Europe and Asia Pacific. In general, these four companies are all strong in their home region and exploring geographic diversification alternatives to grow their businesses. All four companies are focused on increasing their market shares through partnerships and enhancing their product portfolio over the past few years
Arkema SA is a major player in specialty materials and intermediates with applications in diversified end markets such as General Industry, Building & Construction, Consumer Goods, Paints & Coatings, Automotive & Transportation, Electronics & Energy and Nutrition & Water. The Company aims to upgrade their existing products according to the demand of the customers to make the products more sustainable and more efficient ones. The Company’s value creation model is based on four values: Performance, Accountability, Solidarity and Simplicity. The Company’s ambition is to expand their sustainable offering and strengthen the added value of their solutions. Diversity is another strength that Arkema SA has set out to develop significantly within the group.
On the other hand, Lanxess AG is a leading specialty chemical based in Cologne. Their primary expertise lies in producing, developing and marketing chemical intermediates, additives, specialty chemicals and plastics. The Company is listed in the Dow Jones Sustainability Index (DJSI) World for the 10th time in a row. The Company is trying to strengthen their market position by taking initiative in electric mobility as it is a dynamic growth area. Their strength is to build on integrated value chain, competitive and sustainable products and sites for increasing the growth rate of the company. The Company’s strategic guidelines include Raw Materials, Products & Sites, Costs, Value Chains, Sales Market and Growth & Balance in order to create a sustainable company. The guidelines provide a framework for evaluating the company’s portfolio, acquisitions and investments. The Company’s innovation strategy is based on three pillars: product closely aligned to the market and customer requirements, centrally managed process research focusing on energy and raw material efficiency and agile digitalization projects.
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