Europe is estimated to be the largest market for natural fragrances

The natural fragrance market size is projected to reach USD 4.3 million by 2024 from USD 2.7 million in 2019, at a CAGR of 9.6%. Increasing use of natural fragrance ingredients in various applications such as fine fragrances, personal care & cosmetics, and household care is expected to drive the natural fragrance market. Europe is the key market for natural fragrances, globally, followed by North America and Europe.

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Europe is the largest natural fragrances market and is expected to continue dominating the global market during the forecast period. Increased investments in the manufacturing industries primarily drive the market. Improving living standard has been driving the growth of the personal care & cosmetic industry, which is expected to drive the natural fragrances market.

The key market players profiled in the report include as Givaudan SA (Switzerland), Firmenich SA (Switzerland), International Flavors & Fragrances (US), Symrise AG (Germany), Takasago International Corporation (Japan), Mane SA (France), Robertet SA (France), Sensient Technologies Corporation (US), T. Hasegawa Co., Ltd. (Japan), Bell Flavors & Fragrances (US).

Key Questions addressed by the study

1. What are the major developments impacting the market?
2. Where will all the developments take the industry in the mid to long term?
3. What are the upcoming products of natural fragrances?
4. What are the emerging applications of natural fragrances?
5. What are the major factors impacting market growth during the forecast period?

Rising demand for natural products and increased use of natural fragrances in various applications such as fine fragrances, personal care & cosmetics, and household care, are expected to drive the natural fragrances market. Additionally, rapid urbanization and industrialization in countries such as China, Japan, Brazil, and Argentina will increase the demand for various end-use products such as fine fragrances, personal care & cosmetics, and household care. This factor is estimated to drive the natural fragrance market.

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Givaudan (Switzerland) and Firmenich SA (Switzerland) are the Key Players in the Natural Fragrance Market

The natural fragrance market size is projected to reach USD 4.3 billion by 2024 from USD 2.7 billion in 2019, at a CAGR of 9.6% between 2019 and 2024. Rising growth in the personal care & cosmetic industry and growing demand for natural & organic products are driving the demand for natural fragrance market. High production and R&D costs, as well as compliance with quality and regulatory standards, are restraining the growth of the natural fragrance market. On the other hand, a significant change in the lifestyle of consumers towards natural products over synthetic ones drives the demand for natural fragrances. The players in the natural fragrance market are mainly concentrating on expansions, new product launches, and acquisitions to meet the growing demand in various applications. New product launches help companies strengthen their product portfolio and meet the specific requirements of customers.

The growth of the natural fragrance market has been influenced mainly by expansions, new product launches, and acquisitions that took place between 2016 and 2019. Givaudan SA (Switzerland), Firmenich SA (Switzerland), International Flavors & Fragrances (US), Symrise AG (Germany), Takasago International Corporation (Japan) adopted expansions, new product launches, and acquisitions to remain competitive in the natural fragrance market.

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Givaudan (Switzerland) is the largest player in the natural fragrance market. The company is developing its natural fragrance business by acquisition and expanding in countries such as APAC and North America. The company mainly focuses on expansions and acquisition to strengthen its position in the market. The company acquired Albert Vieille, a French company specialized in natural ingredients used in the fragrance and aromatherapy markets. It will help the company cater to the growing demand of customers for natural fragrances. As an expansion strategy, the company opened a new fragrance creative center in Mexico City, Mexico, in October 2017. The new center will help the company support its business growth in North America.

Firmenich SA (Switzerland)is one of the major manufacturers of fragrances. In March 2016, the company opened a manufacturing facility in Buenos Aires, Argentina. The expansion has helped the company strengthen its position in the fragrances market in Argentina. In July 2018, Agilex Fragrances, which is a part of Firmenich group, acquired Fragrance West (US). This acquisition will help the company strengthen its position in the fragrances market in the Americas.  

Essential Oils are the largest segment of the natural fragrance market

The natural fragrances market is projected to reach USD 4.3 billion by 2024, at a CAGR of 9.6% from USD 2.7 billion in 2019.

Rising demand for natural products and increased use of natural fragrances in various applications such as fine fragrances, personal care & cosmetics, and household care, are expected to drive the natural fragrances market. Additionally, rapid urbanization and industrialization in countries such as China, Japan, Brazil, and Argentina will increase the demand for various end-use products such as fine fragrances, personal care & cosmetics, and household care. This factor is estimated to drive the natural fragrance market.

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Based on the ingredient, the natural fragrance market has been segmented into essential oils and natural extracts. The essential oils natural fragrance ingredient is estimated to lead the natural fragrance market in terms of value. The awareness about health hazards due to the use of synthetic products has increased, hence creating a surge in demand for natural & organic products. Thereby, it increases the need for essentials oils and natural extracts.

Europe is expected to account for the largest share of the natural fragrance market during the forecast period.

Europe is expected to account for the largest market share in natural fragrance during the forecast period, in terms of value. The presence of various natural fragrance players, such as Givaudan SA (Switzerland), Firmenich SA (Switzerland), Symrise AG (Germany), Mane SA (France), Robertet SA (France), CPL Aromas (UK), Iberchem (Spain), and Dauper (Spain)., has a positive impact the market. In addition, growth in fine fragrances, personal care & cosmetics, and household care applications in the region is increasing the demand for natural fragrances.

Key Market Players

The key market players profiled in the report include as Givaudan SA (Switzerland), Firmenich SA (Switzerland), International Flavors & Fragrances (US), Symrise AG (Germany), Takasago International Corporation (Japan), Mane SA (France), Robertet SA (France), Sensient Technologies Corporation (US), T. Hasegawa Co., Ltd. (Japan), Bell Flavors & Fragrances (US).

Givaudan (Switzerland) is developing its mold release agents business by launching new products, expanding its R&D capabilities, and by acquiring smaller companies. Givaudan acquired Albert Vieille, a French company specialized in natural ingredients used in the fragrance and aromatherapy markets. It will help the company cater to the growing demand of customers for natural fragrances. It also acquired Centroflora’s Nutrition Division (Centroflora Nutra) (Brazil), a manufacturer of botanical extracts and dehydrated fruits for the food, beverage, and consumer goods sectors. The acquisition will help the company strengthen its global offering of natural extract and increase its presence in Brazil.